BusinessMore Clients
February 19, 2019

Five Reasons (Almost) Every Self-Employed Professional Should Have a Blog

When self-employed professionals come to me with questions about how to attract their ideal clients,…
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BusinessMore ClientsStrategy
January 24, 2019

Why You Need to Include Outreach Strategies in Your Marketing Mix

I’m a big fan of using attraction strategies to fill your marketing pipeline as a…
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BusinessMore ClientsStrategy
November 10, 2018

Five Quick Solutions to the “I Don’t Know How” Problem in Marketing

One of the most persistent barriers to the success of self-employed professionals at marketing themselves…
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BusinessMore ClientsStrategy
October 12, 2018

Any Consistent Activity Can Become a Marketing Strategy

“I don’t know how to market,” one of my coaching clients said. “I hate marketing,”…
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BusinessMore Clients
October 8, 2018

Asking for Help Is Not Cheating

A desperate self-employed professional contacted me recently. “I need to get clients immediately,” she said.…
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BusinessMore Clients
October 2, 2018

What Are the Most Effective Marketing Strategies for Self-Employed Professionals?

I recently ran across a 2017 study by FreshBooks Cloud Accounting asking 1,700 self-employed professionals, independent professionals,…
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BusinessMore ClientsStrategy
September 15, 2018

40 Ways to Build Your Professional Credibility

It’s harder than ever for a self-employed professional to land clients unless you appear credible.…
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BusinessMore ClientsStrategy
September 10, 2018

Hate to Sell? You Can Fix This

Do you love your business but hate the selling part? Whether it’s calling prospective clients…
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BusinessMore ClientsStrategy
August 28, 2018

What’s the Missing Ingredient in Your Marketing?

“How can I improve my marketing?” one of my students asked me. “I’ve spent hours…
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BusinessMore Clients
August 20, 2018

Should Your Marketing Plan Include Creating Content?

Does content marketing have any relevance to you as a self-employed professional? When you hear or read…
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